ONNNE

New Energy for an Energy Consultancy
 

Energy consulting runs on trust, not jargon. For Energetisch Wohnen, ONNNE built a brand strategy and identity that makes complex subsidy and renovation advice feel simple, warm, and human.

​

Challenge. Energetisch Wohnen guides homeowners through energy-efficient renovation and the maze of BAFA and KfW subsidies. Genuinely valuable service, generic "Energieberater" category — cold, technical, forgettable.

​

Strategy. We positioned Energetisch Wohnen as the homeowner's driving force through renovation and subsidy chaos: calm expertise, real momentum.

​

Design. A warm yellow palette breaks the industry's blue-and-green eco clichés. A confident wordmark, a custom icon set for the three-step process, and a direct, informal voice turn a technical service into a brand homeowners want to talk to.

​

Result. One consistent brand now carries Energetisch Wohnen across its website and regional teams in Leipzig, Munich, and Dresden.

​​

​

»Book your appointment«

​

​